Published Thursday, May 24, 2007 by seanlmccarthy.
The Globe misses the story about the new D'Angelo's TV ads with David Ortiz. That's not "a talking sandwich." That steak and cheese is Boston-based comedian Micah Sherman. No wonder Big Papi kept cracking up on camera. Funny stuff, Micah. Funny stuff.
UPDATED: Thanks to Adam, Mr. Universal Hub, for reminding me to include the video!
Published Wednesday, March 21, 2007 by seanlmccarthy.
My friends at Regan Comm (including Kevin Flight, seen at far right) got a nice PR hit yesterday for their client, Dunkin Donuts -- offering free iced coffees today -- by inviting Mr. Rob Van Winkle (aka Vanilla Ice) to Boston to judge a karaoke contest at the Copley plaza. Yes, it was what you were thinking. Contestants had to adapt the lyrics of "Ice Ice Baby" to "Ice Iced Coffee." At least Van Winkle seems to have come to terms with his infamy. See how he is smiling for the cell phone? Such is his surreal life.
Published Friday, March 09, 2007 by seanlmccarthy.
After a fun year of They Might Be Giants-penned ads joined and followed by John Goodman voiceovers, Dunkin Donuts has named Rachael Ray as its new spokeswoman. Read initial coverage here, here and here.
Published Friday, February 09, 2007 by seanlmccarthy.
Cardi's Furniture has run print and TV ads this week celebrating its 79th anniversary by offering customers trips for 2 to Las Vegas, Orlando or Reno. Um...who is picking Reno? Or does this say something about the types of people who shop at Cardi's? Just asking here. I've been to all three cities. So, Reno, really? No, really?
Published Tuesday, February 06, 2007 by seanlmccarthy.
Today's nominee for the most popular misused phrase uttered on TV newscasts across the country: "You'll never see this on television again."
What is this, perchance? The Snickers Super Bowl ad, which all of the aforementioned newscasts -- cable, network and local -- then showed over and over again. On television.