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Published Thursday, February 17, 2005 by seanlmccarthy | E-mail this post

A double dose of dissection for you kids today...

LOONEY TUNES TAKE A WRONG TURN AT ALBUQUERQUE? The WB introduced a new, futuristic superhero version of its veritable Looney Tunes franchise. Pourquoi? The "Loonatics" will debut this fall as part of the Saturday morning Kids WB! lineup. Choice line from my story, describing the new-look Looney Tunes: "Let's just say the new Road Runner looks even more like a literal speed freak." My college buddy Javi also will appreciate my "Tiny Toons" lyrical homage. Read the whole story here in today's Boston Herald.

Full Story: They’re bugging out: Rad makeovers for classic 'toons

GREAT MOMENTS IN PR INFAMY/PRODUCT MISPLACEMENT: Fans of The Apprentice saw how horribly dumb the supposed Book Smarts and Street Smarts teams were at promoting Dove's body wash. But how does that compare to how Timex felt when they saw Osama bin Laden sporting an Ironman watch in his video messages (he takes a lickin' and keeps on tickin'?). Or how about when Segway saw W. fall off its foolproof human transporter? Continue reading my insightful look back at great moments in product misplacement here in today's Boston Herald.

Full story: Dove scrubs `Apprentice' ads, happy for option