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Slip sliding away (Boston newspapers)

Published Tuesday, May 01, 2007 by seanlmccarthy | E-mail this post

Bittersweet news to report, as the first newspaper circulation stats since my unfortunate departure from the Boston Herald shows the paper continuing to lose readers. As my former colleague Jesse Noyes pointed out to me, the numbers aren't quite as bad if you compare them from the previous six-month period (as opposed to the same six months a year ago, the way the stats get reported). But still. Here are the numbers...

Herald average daily circulation
March 2005-Sept 2005: 230,000
Oct 2005-April 2006: 227,600
March 2006-Sept 2006: 203,000
Oct 2006-April 2007: 201,500

The Herald's Sunday average circulation is only 110,800. Ack.

By comparison, the Globe's daily/Sunday numbers over the same time frame...
414,000/652,000
397,300/604,100
386,000/587,000
382,500/562,300

Also not so pretty.

The Globe tried to make sense of it all today. So did Dan Kennedy.

Labels: newspapers