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More people reading newspapers and their blogs

Published Tuesday, January 30, 2007 by seanlmccarthy | E-mail this post

This just in from Nielsen Net Ratings: Readership is up for newspaper online sites, and up up UP for newspaper blogs. (thanks, Huffington Post) Not much of a surprise there. The jump from December 2005 to December 2006 was much bigger -- a 210% hike -- for official newspaper blogs, which does make sense, since so many papers finally got into the blogging game last year. I know it worked for me. At least in terms of reaching an audience. Not so much help for me or my employer in terms of revenue, though. That's the trick for 2007. Which newspapers will pull it off?

Labels: newspapers, online